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Marketing That Moves Insurance

We’re the in-house advertising agency behind Light Insurance — and we bring the same results to other clients in the insurance space.

Senior marketing executive at Legacy Media Group in a modern Los Angeles office
campaign strategy
lead generation
media buying
bilingual creative
landing pages
funnels
broadcast
call center ready
analytics
compliance
brand positioning
growth
campaign strategy
lead generation
media buying
bilingual creative
landing pages
funnels
broadcast
call center ready
analytics
compliance
brand positioning
growth

One Agency

Strategy, creative and media under one roof.

Legacy Media Group connects every part of an insurance campaign — positioning, creative, bilingual media, funnels and analytics — so nothing gets lost between vendors.

StrategyCreativeLeadsBilingual MediaFunnelsBroadcastAnalyticsGrowthLEGACY
Campaign Strategy

Campaign Strategy

Positioning and messaging built for insurance offers.

Creative Direction

Creative Direction

Concept, copy and design produced in house.

Bilingual Campaigns

Bilingual Campaigns

English and Spanish creative written for the market.

Lead Generation

Lead Generation

Qualified leads routed to your sales team.

Landing Pages & Funnels

Landing Pages & Funnels

Conversion paths designed around your offer.

Media Buying

Media Buying

TV, digital and call-center-ready placement.

Analytics

Analytics

Reporting tied to real business outcomes.

Brand Positioning

Brand Positioning

A premium presence in a crowded category.

Campaign Strategy

Campaign Strategy

Positioning and messaging built for insurance offers.

Creative Direction

Creative Direction

Concept, copy and design produced in house.

Bilingual Campaigns

Bilingual Campaigns

English and Spanish creative written for the market.

Lead Generation

Lead Generation

Qualified leads routed to your sales team.

Landing Pages & Funnels

Landing Pages & Funnels

Conversion paths designed around your offer.

Media Buying

Media Buying

TV, digital and call-center-ready placement.

Analytics

Analytics

Reporting tied to real business outcomes.

Brand Positioning

Brand Positioning

A premium presence in a crowded category.

We understand insurance better than a general marketing agency — and we know how to make it grow. Every campaign we build is written, designed and measured for the way this industry actually sells.

Insurance marketing. Real results.

Campaign Strategy Lead Generation Bilingual Media Funnels Analytics Campaign Strategy Lead Generation Bilingual Media Funnels Analytics Campaign Strategy Lead Generation Bilingual Media Funnels Analytics Campaign Strategy Lead Generation Bilingual Media Funnels Analytics

Who We Serve

We work with insurance companies and agents who want to:

Launch or scale a marketing campaign · Generate qualified leads · Reach Spanish-speaking markets in the U.S. and Puerto Rico.

Launch or Scale a Campaign
Scale
Launch or Scale a Campaign
Generate Qualified Leads
Leads
Generate Qualified Leads
Reach Spanish-Speaking Markets
Bilingual
Reach Spanish-Speaking Markets
Insurance Carriers and Agencies
Creative
Insurance Carriers and Agencies
Independent Agents and Teams
Growth
Independent Agents and Teams
Established Brands Entering New Markets
Brand
Established Brands Entering New Markets

What We Offer

Medical insurance marketing solutions built to convert.

Talk to Our Team →

_001

Campaign Strategy and Creative

Positioning, messaging and creative direction built around insurance offers and compliance.

_002

Lead Generation for Sales Teams

Qualified insurance leads delivered in a format your agents can actually work.

_003

Bilingual Ad Campaigns

English and Spanish creative written for U.S. and Puerto Rico audiences, not translated.

_004

Landing Pages and Funnels

Conversion-focused pages and funnels designed specifically for insurance offers.

_005

TV, Digital and Call-Center Ready

Campaigns produced end to end, from broadcast spots to call-center-ready flows.

_006

Media Buying and Analytics

Placement, tracking and reporting so every dollar is measured against real results.

About Us

An advertising agency focused exclusively on the insurance industry.

We’re Legacy Media Group. We started as the in-house marketing team for Light Insurance, and today we bring that same expertise to other companies in the same field.

Because we live inside the insurance world every day, we understand the compliance, the messaging, and the sales cycle better than a generalist agency ever could.

Legacy Media Group creative workspace with insurance campaign materials

Why Us

Built inside the industry we market.

In-house agency, real results.

We built and run marketing for Light Insurance itself — we don’t just advise, we execute.

Industry-specific.

We only work in insurance, so every strategy is built for how this industry actually sells.

We represent your competitors’ problems, not your competitors.

We work with clients across the insurance field, but always structure things so there’s no conflict of interest.

How We Work

A campaign process built for insurance.

Discovery and Positioning

01

Discovery and Positioning

We start with your offer, your market and your sales process, then define the message that fits how insurance is actually bought.

Creative and Production

02

Creative and Production

Concept, copy, design and production for digital, TV and call-center-ready campaigns — in English and Spanish.

Launch and Media

03

Launch and Media

We place the campaign, build the funnels and route qualified leads directly to your sales team.

Measure and Scale

04

Measure and Scale

Performance is tracked against real outcomes, and budget moves toward what converts.

What Sets Us Apart

The way we work with insurance clients.

A specialized advertising partner for carriers, agencies and agents.

In-House Agency

In-House Agency

Legacy Media Group

Industry-Specific

Industry-Specific

Legacy Media Group

Compliance-Aware Creative

Compliance-Aware Creative

Legacy Media Group

Bilingual by Default

Bilingual by Default

Legacy Media Group

Built for Sales Teams

Built for Sales Teams

Legacy Media Group

Funnels That Fit

Funnels That Fit

Legacy Media Group

Full Production

Full Production

Legacy Media Group

No Conflicts

No Conflicts

Legacy Media Group

Frequently asked questions.

Insurance companies, agencies and agents who want to launch or scale a marketing campaign, generate qualified leads, or reach Spanish-speaking markets in the U.S. and Puerto Rico.

Ready to grow your insurance business?

Legacy Media Group builds campaigns, funnels and lead generation for insurance companies and agents — in English and Spanish.

Ready to grow your insurance business?

Legacy Media Group · 221 E 12th St, Los Angeles, CA 90015 · fernandov6216@gmail.com

Your information stays confidential and is only used to contact you.